✺ Four short acts

TELL ME YOUR STORY

I tried to make this not feel like an intake form. It is absolutely an intake form. But it takes four minutes, and it means I turn up to our call already knowing what you are building and what is not landing.

Act I
Act II
Act III
Finale
Act I

The opening scene

What should I call you?
Where do I send the good news?
And who are you building?

Four questions, about four minutes. I read every one properly before we speak, so the call starts somewhere useful instead of at the beginning.

Act I of IV
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Act II

The plot

Which one sounds most like you right now?
Tell me the rest in your own words.

This one decides everything else. Fixing “nobody understands what we built” looks nothing like fixing “nobody is looking at us” — different script, different craft, different budget.

Act II of IV
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Act III

The practical bit

Roughly what have you set aside for this?
When do you need it?
How did you find me?

Ranges, not commitments. Knowing roughly where you sit lets me tell you what is actually possible rather than quoting into the dark.

Act III of IV
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Finale

That's the whole story.

Send it over and I will read it properly before we speak. The next screen lets you pick a time straight away, and I will already know what you are building by the time we are on the call.

What lands on my desk
You
The problem
Budget
Timing
Finale
Takes about four minutes to read

Got it.

Your brief is in. Pick a time below and I will have read the whole thing before we talk.

1You pick a time that suits you.
2I read the brief properly beforehand.
3We spend the call on the work, not the introductions.

You're booked.

The invite is on its way to your inbox. Talk soon.

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Act I
Act II
Act III
Finale